Apply now

Ready for some serious acceleration? Then submit your application by August 27, 2014!


A few simple steps to apply

  • 1 Click the “Apply Here” button that takes you to our application software site at gust.com
  • 2 Create an account and fill in your company profile
  • 3 Fill in all required fields marked with an asterix (*) to the best of your ability
  • 4 Fill in a “0” (zero) if field is not applicable to your company or you don’t know the answer
  • 5 Name your location preferences (Silicon Valley, San Francisco, or New York City)
  • 6 Record a short video that allows us to meet your team and get to know your company. Please note that there is no professional video required - we prefer a genuine video recorded with your laptop’s webcam over a professionally produced image trailer)
  • 7 Upload additional documents if desired
  • 8 Complete the form and submit application
  • 9 You will receive a confirmation email that your application has been received

Process & Deadlines

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Online Application

Deadline for Q1 and Q2-2015:

August 27, 2014.

Skype Interviews

Finalists Presentation

Finalists are invited to present their venture to the Steering Committee in Germany.

Announcement of Winners

The most promising companies will be announced on stage at GA’s bi-annual “Celebrating Innovation” event in Germany.

Preparatory Workshop in Germany

All finalists & winners are invited to participate in a workshop in Germany.

Program Start in the U.S.

At the beginning of each quarter.

Next program start: January 5, 2015 & April 6, 2015

German Accelerator Flag

Program Start

January 5, 2015

April 6, 2015

German Accelerator Calendar

Application Deadline

August 27, 2014

August 27, 2014

German Accelerator Presentation

Presentation & Selection

October 2014, Germany

October 2014, Germany

Selection Criteria


German Accelerator Item

Overall concept

Does the company address a clear problem or large market need with an innovative solution?

German Accelerator Item

Market opportunity:

Is the market size and opportunity large enough to make this a compelling business? Remember: GA is striving to support the creation of the next global category leader.

German Accelerator Item

Competitive landscape:

Are there significant or dominant competitors? Has the company constructed strong differentiation and/or barriers to entry?

German Accelerator Item

Product execution:

How much work from concept to current status? Smart engineering, good use of technology. Degree of product/market fit.

German Accelerator Item

Business execution:

Partner deals. Customers. Distribution. A clear go-to-market strategy being executed and proven traction.

German Accelerator Item

Team:

The right combination of dedicated individuals with the required experience and skills. Are team members “knowers” or “learners”? Are they open to questioning their ideas and brave enough to try new behaviors that will enable them to be successful?

German Accelerator Item

Business model:

Revenue streams or customer acquisition model is determined. Will it work in the U.S. market?

German Accelerator Item

Entrepreneurial mindset:

Will the company be able to develop a U.S. mindset and entrepreneurial culture? Will they discover the critical success factors for their company and create evidence for their hypotheses?

German Accelerator Item

Program relevance:

Does the company have a clear perspective on how it will benefit from the GA program, i.e. has it identified specific U.S. customers or a customer group? Does the company have the potential to become a global category leader? What are the plans for the time after program graduation?